June 2018 National Newsletter

June 2018 National Newsletter 


Fire Up the Grill! It's Beef Month!

Governor Dennis Daugaard proclaimed May as Beef Month to show his support of South Dakota's beef industry which is home to more than 15,000 beef producers and 4 million head of cattle.  The South Dakota Beef Industry Council (SDBIC) and the South Dakota Department of Agriculture organize the proclamation each year.

 

The SDBIC conducted events and promotions throughout the state underway to celebrate what's become a state tradition.

 

"Beef continues to be king of the grill with ground beef making up 51% of total beef sold during the summer months and the Ribeye steak topping the chart on Memorial Day,” states Geppert.  “A major focus this year is our 'Families Feeding Families' campaign. Consumers are consistently telling us they want to know the story behind their food."

 

South Dakota beef producers took to the airways throughout the month to highlight several demand-building projects funded with the state's beef checkoff. SDBIC President, Eric Sumption states, "Our producers want to know where their checkoff is going and our role as the beef council is to provide them opportunities to see their checkoff in action."

  

For a full list of programs, promotions and events, visit our Facebook page or website at sdbeef.org. 


New State Beef Council Leadership Attend April Checkoff Orientation

Sixty-two new state beef council board members and staff attended a State Beef Council Director Orientation in Denver April 25-26. The leaders became better acquainted with the Beef Checkoff Program, and efforts of the Federation of State Beef Councils and the Cattlemen's Beef Board.

 

Attendees were also provided an overview of checkoff-funded research, information and promotion programs conducted by NCBA as a beef checkoff contractor, and toured facilities at the NCBA offices that help support those programs. The robust financial firewall between policy and checkoff spending was also outlined. 

  

Of the more than 700 producers and other industry leaders serving, South Dakota representation consisted of Dwight Hossle, SDBIC Director, Faulkton, SD; Darcy Krick, SDBIC Industry Relations, Highmore, SD; and Katie Knock, SDBIC Director, Willow Lake, SD.

 

"When you get on any board, the first thing you need to do is understand the whole operation and what your responsibilities are," Dwight Hossle, SDBIC director, stated. "To do that, you need the proper information. The orientation did that for me. It helped me understand how things work." 


Expedition Baseball League and BEEF Work Together in Building Homerun Season for Collegiate Athletes

Beef and baseball joined forces in a recent partnership between South Dakota Beef Industry Council (SDBIC) and the Expedition Baseball League for multiple promotions across the state this summer. The elite summer collegiate baseball league provides an opportunity for players to hone their skills and become professional prospects.


This summer the Pierre Trappers, the Hub City Hotshots of Aberdeen, and the Spearfish Sasquatch will compete for the “Beef Cup”. During these games, athletes and fans will learn the many benefits associated with the high-quality protein.  All three teams will celebrate a special beef night this season with the Pierre Trappers kicking things off June 7th at Hyde Stadium. 


“We’re happy to have the beef industry council coming on board with us,” stated Jackson Bruce, Pierre Trappers general manager. “Knowing how much people love beef and baseball in South Dakota, the partnership just made sense.”


For more information about the South Dakota Beef Industry Council and the new Expedition League partnership follow them on Facebook or visit www.sdbeef.org.  

Posted: June 1, 2018