Beef Retail Toolkit

Everything you need to train staff and build shoppers' knowledge about beef.

Beef University

Meat Department Beef Cutting Videos

Beef and the Retail Consumer

Increase Beef Purchases


Social Media Tools 

Click on the link below for suggested social media posts!

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Holiday Roast

Beef 101 Holiday Roast

The holidays are just around the corner and what better way to celebrate than with a delicious Rib Roast at the center of your table. This Maple Glazed Roast with Roasted Acorn Squash is easy to prepare before guests arrive, giving you the gift of time with family and friends!

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How to Butcher an Entire Cow

Jason Yang, butcher at Fleishers Craft Butchery, breaks down half a cow into all the cuts you would see at your local butcher shop. There are four sections Yang moves through:

1. Round: bottom round roast beef, eye round roast beef, sirloin tip steak, london broil steak, shank (osso buco)

2. Loin: sirloin steak, tenderloin steak, flank steak, filet mignon, New York strip steak

3. Rib: skirt steak, ribeye steak

4. Chuck: brisket, ranch steak, denver steak, chuck steak or roast, flat iron steak

Customer Resources

Online, printable, and printed resources helpful for registered dietitians and retailers.


Interactive Butcher Counter

The Interactive Butcher Counter is a dynamic online resource for consumers.

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Perfect Beef cuts for entertaining

Help consumers choose the best roast for their holiday season!

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Understanding beef quality grades

Help  consumers understand quality grades!

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Meat Thermometer Food Safety

This printable handout for customers explains why to use a meat thermometer, how to choose the right type, and tips for proper use.

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Confident Cooking with Beef

To order this customer brochure from the SDBIC office, call 605-224-4722.

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3 Simple Steps for Stewing Beef

3 simple steps for stewing beef

Download this flyer to show consumers 3 simple ways to stew beef!